RiutBag is the secure backwards backpack: all zips are hidden against your back. Forget about theft and loss. Enjoy every second of your travels.

Plain smart black laptop backpack

When the RiutBag is on your back, it's a sealed unit to everyone else. No locks, no tricks on this backpack. You can open your RiutBag quickly and easily using the zip. But when it's on your back, no one else can open it.


RiutBag is a smart black backpack for work, commuting and daily international travel. It carries up to a 15 inch laptop. RiutBag is designed for data security, peace of mind and mental focus in the city.

Created with Kickstarter

In 2014, Sarah Giblin left her job to prototype and crowdfund the backwards backpack on Kickstarter. Since then other companies have followed her lead, building a new market for secure backwards backpacks.

Highest quality

Sarah Giblin, designer and founder, checks each RiutBag personally at the factory before it is sent to you. She controls every stage of manufacture to build the highest quality backpacks for RiutBag users.

Revolution in user thinking

Riut, pronounced "riot", stands for Revolution in user thinking. This describes the RiutBag, revolved by 180 degrees to hide the zips against your back. It's also Sarah's design philosophy which puts her users first.

Travel gifts under £120

Best selling RiutBag R15.3 is built with feedback from thousands of users. It combines the right amount of space for the daily commute, holiday away or just shopping on the way home. It's secure, it's spacious, it has bottle holders. Travel joy in one backpack.

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Travel gifts under £150

For your favourite traveller, give them a unique gift they can use on all their travels. It's backwards for security, as standard, and it shape shifts. Yes, it unfolds from a slim commuter laptop bag to a global travel backpack more than double the size. Useful, innovative, and built by passionate designer Sarah Giblin. It's the ultimate travel gift: RiutBag X25 

Travel gifts under £20

Getting gifts for friends and colleagues is easy if you remember to get something useful, they can use every day and it makes their lives a little easier.

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Travel gifts under £40

How do you give a memorable gift? Share a creative idea, that they might use every day and makes life a little easier. RiutBag Crush is a great entry model to the Riut design world.

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Travel gifts under £100

Imagine giving the commuter in your life something so useful it will make their commute better for years. RiutBag R10.3 is the super slim secure backwards backpack. Squeeze on the train with your laptop and tech with total peace of mind every time.

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